design + engineering + strategy

🇺🇸 Texas-based, early-stage product studio

Sumi Notes

Privacy-focused messaging app

Recruiting platform for peer collaboration

Polkadot Staking Dashboard

FinTech dashboard for staking on the Polkadot Network

Sumi Storage

Developer dashboard for storage API


Bounty platform for distributed content creation


I’m Travis Kassab.

I’ve designed 20+ products, built 4 as an engineer, and led 3 product launches at startups.

My product design videos have received 115k+ views on YouTube. And 2500+ people follow me to learn about technology & product trends.

As a Product Designer aiming to lead industry trends and elevate my skills, Travis’ videos are valuable resources. His content stands out for its depth, clarity, and relevance to the challenges faced by product designers today. His videos go beyond being merely educational – they are a source of inspiration for pushing the boundaries of design innovation. Travis is dedicated to sharing his expertise and enriching the design community with insightful content.


Product Designer

When completing my Bachelor’s thesis in 2022 I found both Travis’ eBook and YouTube video. I used his chapter about Choice-Based Conjoint which is perfectly structured and helped me a lot to finalize my code. When getting in touch with Travis, he offered support through video calls. He’s always been punctual, professional and a big help for organising thoughts on the next steps. Can highly recommend working with Travis!


Marketing Teamlead

[On giving an in-person talk to a software company] This session was positive on a variety of angles including the learning around the #ai concepts spoken to AND personally seeing the professional that Travis Kassab has become.


Senior Partner – Valent Partners

Travis’ designWeb3 course helped me a lot to understand web3 and expand my perspective within my career as UX Designer. After understanding what Web3 is about, I became an enthusiast, and started to see the future in a completely different way. This has led me to where I am today.


Founder of Lumitype.AI

Travis was among the few people on the Web with a very scientific yet simple description about building (a) personas via clustering analysis and then (b) creating a typing tool! Above all, he was keen to provide guidance offline. This guy and his website are a true gem!

Vasileios, PhD

UX Researcher

Travis’ insights on Web3 design – that he shares through YouTube – are truly invaluable. His clear and concise explanations, and practical tips provide a well rounded roadmap for navigating the design patterns in the web3 space. I would highly recommend his expertise.


UX Designer

When I was working on my thesis, I was looking for resources that helped designers learn how to create experiences for Web3. I came across Travis YouTube channel and found the content super helpful! It not only helped me understand Blockchain and Web3 but also enhanced my UX skills.


UX Designer has been a game-changer. Its commitment to connecting UX talent with innovative startups makes it unique. I found the platform to be the best place to discover real-time roles at startups. I highly recommend UXStartupJobs for product designers, product managers and front-end developers seeking meaningful opportunities at innovative startups globally.


Product Designer